Essentially, a business or start-up determines they want to raise funds from local/state investors. They must have a business plan and other documentation to support the investments sought, register with the State of Michigan, arrange for an escrow account where the funds are held, set a minimum and maximum raise amount, set a time period during which they will work to raise funds, and then take the investment offer to the potential investors. Once they have raised their target amount they are free to use the money as they describe in the offering.
← How does an investment crowdfunding campaign actually work?
How does an investment crowdfunding campaign actually work?